Understanding Media:
The Extensions of Man

by Marshall McLuhan, Lewis H. Lapham (Introduction)


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Availability: This title usually ships within 2-3 days. Paperback - 365 pages Reprint edition (October 1994); MIT Press; ISBN: 0262631598 ; Dimensions (in inches): 0.91 x 8.80 x 5.94
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      This reissue marks the 30th anniversary (1964-1994) of McLuhan's classic expose on the state of the emerging phenomenon of mass media. In a new introduction, Harper's editor Lewis Lapham reevaluates McLuhan's work in the light of the technological as well as the political and social changes that have occurred in the last part of the century.

      Booknews, Inc. , May 1, 1995
      A reissue marking the 30th anniversary of McLuhan's classic on the then-emerging phenomena of mass media. McLuhan's prescient view of a media-sculpted society of the future is supplemented by an introductory essay by Lewis Lapham, editor of Harper's. Annotation copyright Book News, Inc. Portland, Or.

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